
We are Yorkshire's first and only dedicated Mental Health Crisis Cleaning company. Our mission is simple: to restore safe, clean homes for people in crisis — with dignity, discretion, and genuine care.
For millions of people across the UK, mental health conditions — depression, anxiety, PTSD, hoarding disorder, OCD, and others — make maintaining a home feel impossible. What begins as a difficult week can become months, then years, of accumulated distress.
The result is not laziness or neglect. It is illness. And it deserves a compassionate, professional response — not shame, not judgement, and not a standard cleaning company that does not understand what they are walking into.
That is the gap 2 of a Kind was created to fill. We are not just cleaners. We are trained, certified specialists who understand the psychology of crisis environments and the human beings living in them.

"Our mission is to restore dignity, safety, and hope — one home at a time."
Cherrelle — Founder, 2 of a Kind Cleaning Company Ltd
Mental health challenges affect one in four people in the UK. Hoarding, self-neglect, and crisis situations are symptoms — not character flaws. We walk into every home with empathy, not judgement, and we leave it better than we found it.
We work at the client's pace. We never rush, never shame, and never discard anything without permission. The person matters more than the property. That principle guides every single job we take.
When we launched, Mental Health Crisis Cleaning did not exist as a recognised service in Yorkshire. We created it. We trained for it. We built the processes, the protocols, and the compassionate approach from the ground up.
A clean home is not just about hygiene — it is about safety, mental wellbeing, and the ability to function. We work alongside social workers, housing officers, mental health teams, and families to deliver outcomes that genuinely change lives.
Crisis does not keep office hours. Neither do we. Our 24/7 emergency response means that when a social worker calls at 11pm or a family reaches out on a Sunday morning, we answer — and we come.
Founded and led by Cherrelle, 2 of a Kind is a women-led business built on lived understanding of the challenges our clients face. We are part of the communities we serve across Yorkshire and Lancashire.

Our clients include individuals and families dealing with mental health crises, housing associations and local councils managing void properties, social workers and community mental health teams, landlords and letting agents, and insurance companies managing property claims.
We are a trusted partner for professionals across Yorkshire and Lancashire who need a specialist cleaning company they can rely on — one that understands the sensitivity of the situations they refer to us.
We will always treat clients with dignity and respect, regardless of the state of their property.
We will never share details of a job with anyone outside the team.
We will work at the pace that is right for the client — not the pace that is convenient for us.
We will refer clients to additional support services whenever we believe it would help them.
We will continue to train, certify, and improve so that our standards remain the highest in the region.
We will keep showing up — for the people who need us most, when they need us most.
Whether you are a professional referrer, a family member, or someone reaching out for yourself — we are here. No judgement. Just help.